In collaboration with Michigan lottery, IWG, the award-winning supplier of online, instant-win games, and Inspired Entertainment, Inc., a leader in virtual sports, finally delivered a new instant-virtual football game, Endzone Payout.

Launched ahead of Super Bowl prop betting season, Super Bowl LIII, scheduled for Sunday. Endzone Payout is a sports-themed virtual scratch ticket. It uses a video clip as an exciting way to reveal the outcome of a simple symbol match lottery game.

“It’s exciting to see our first US lottery customer go live with one of the most inventive games in the market,” said IWG chief executive Rhydian Fisher. “Endzone Payout combines the best of instant win mechanics and virtual sports animations into an easy-to-understand concept.”

The game is the first to be developed by the two suppliers through a collaboration announced last October. It combines IWG’s instant win games expertise with Inspired’s ultra-realistic virtual sports graphics.

“We are very proud of this entertaining and engaging new product for lotteries. We are happy to launch Endzone Payout for the first time in Michigan.” These were the words of Inspired Entertainment president and chief operations officer Brooks Pierce. He also looks forward to seeing how this product supports the Michigan Lottery’s mission of raising revenues for public education.

Michigan Lottery deputy commissioner of digital operations, Shannon DeHaven, added. “We feel confident that this brand-new style of sports-themed game will appeal to both existing and new players.”